ÓLEO Hotel
As the inaugural Community Manager for ÓLEO Cancun Playa, an exclusive 4+ Star All-Inclusive Boutique Resort known for its immersive minimalist luxury experience, I played a crucial role in establishing the brand's online presence.
I meticulously developed comprehensive communication guidelines that ensured prompt and effective responses to messages and posts.
Furthermore, I had the opportunity to contribute to the conceptualisation of the brand and its inaugural campaign, "Life is a blank canvas," aimed at a target audience of aspiring dreamers looking to embark on new journeys and begin anew.
Introductory Campaign "La vida Es Un Lienzo En Blanco"
The results of these efforts were significant. The brand's social media networks transformed into:
✨welcoming and interactive community✨ positive engagement and strong relationships with the audience✨ increased traffic to the ÓLEO Cancun website✨brand awareness✨ attraction of potential guests seeking a luxurious and unique vacation experience.✨